WORK
Amazon Prime | outlier society
Chronicles Ali's life, career highs/lows, triumphs/struggles in/out of the ring. Explores the personal relationships behind the boxing icon.
Role: Story Editor
MTV Movie & TV Awards + Mt. Dew Ice
The Pepsi brand wanted to promote Mt. Dew Ice throughout the Movie and TV Awards. We teamed up with Winston Duke (“Black Panther,” “Us”) to create comedic spoofs of our fans’ favorite films and shows.
Role: Integrated Marketing Manager
Delivery: Broadcast, Digital, social, OOH
VH1’s Dear Mama + Geico
VH1 teamed up with Geico to celebrate and pay tribute to mothers who served in the United States Military. This sponsorship reinforced their “commitment to military families for over 75 years.”
Role: Integrated Marketing Manager
Delivery: Broadcast
disney+ | Undisputed Cinema
A fictional retelling of the formative years, accomplishments, and dueling philosophies of Dr. Martin Luther King Jr. and Malcolm X
Role: Staff Writer
MTV Video Music Awards + Taco Bell
Taco Bell sponsors the Best New Artist Award (Cardi B) each year for MTV"‘s Video Music Awards. For emerging artists, this is an enormous opportunity to break through to new audiences.
Role: Integrated Marketing Manager
Delivery: Broadcast, Digital, Social, OOH
Paramount (Formerly Viacom) Documentary
The Culture of Proximity is a documentary that explores the new mechanics of culture. The project was created in collaboration with psychologists, scientists, professors, and influencers to deconstruct popular culture.
Role: Production Coordinator
Delivery: Broadcast, Digital, Social
festival circuit | Brookland park productions
When a second-time mother gets an unexpected complication post-partum, she must fight to save her life in the fractured American healthcare system.
Role: Writer, Director
MTV Video Music Awards + Pepsi
MTV and Pepsi joined forces to relaunch The Sound Drop series and honor Jennifer Lopez as the MTV Video Vanguard. Pepsi’s sponsorship spanned across MTV’s linear, digital, and social screens.
Role: Marketing Strategist / Digital Manager
Delivery: Broadcast, Social, Digital,ooh
USC + FX’s Atlanta
In an effort to raise money for Los Angeles Black-owned businesses impacted by the COVID-19 pandemic, FX’s Atlanta held a drive-in screening and digital interviews. The University of Southern California hosted this event.